Articles and Stuff

Title tag is one of the attribute of <a> tag. Title tags plays an important role in letting the search engine knows what the link is about and what is it pointing to. These attributes doubles the SEO power for your link. Things to remember: Keyword should be prominent in link Must add title attributes Separate multiple words in keywords with dashes "-". Your links URL must not be very long Example: <a href="kaethleenborja.com" title="Melanie Borja Porfolio">Melanie Borja's Portfolio</a> This gives the web crawlers/spiders a direct and perfect view that this link is about the Portfolio of Melanie Borja and is pointing to a page where you can find stuff related to portfolio.

The word Meta  means information about. Meta tags list information about the web page, such as the author, keywords, description, type of document, copyright, and other core information. Three examples for using the keywords meta tag are: 1. To include synonyms of words that are not included in the content of your page. People search on many variations of words and phrases. Sometimes it is hard to include all of the different variations of those words in the content of your page without making your page sound like a keywords page. 2. To place emphasis on certain words. It is not always easy to place your major keywords at the top of your page or in a <h1> tag. Your major keywords might not be introduced until the middle of your page. Using the keywords meta tag, you can add these keywords to inform the search engines that these words are important. Remember two important rules when using this tag: When emphasizing keywords, do not place the same keyword more than two ti...

Creating a search function for your website is not a very time-consuming process, and will have a significant impact on your marketing efforts behind search and must be the foundation for your SEO strategy. This guide presents the five steps to building a search function and includes a simple framework you can follow and repeat: 1. Know your audience 2. Understand the searcher's pain points 3. Provide real solutions 4. Be compelling 5. Know your data

Here are a few tips for optimizing your images to improve their performance on the page and in search. 1. FILE NAME Using keyword-rich words in your image filename is important for helping search engines determine relevancy. For example, the image was originally named “DSC01781.JPG” which doesn’t add much information about this web page. It has been renamed to “grasshopper.jpg”. Google suggests that you should place your images in one folder on your site, mydomain.com/images versus placing them in random folders throughout the site. Another suggestion from Google related to file names or URLs of images is to make sure you use common image filetypes such as JPEG, GIF, PNG, and BMP. You can name your image by using dashes to separate keywords in the file name, rather than underscores.  Remember not to put more than five phrases in your file name or else it will look spammy. 2. ALT TAG Alt tag help determine what your image is about. For example you use an image as ...

The title of your Web page is the first piece of information that an Internet searcher will see about your site on a search engine's search results page. As a result, many people will decide whether or not to click to your site based on the title text. Title tags are also used for: 1. Indexing your site with almost all major search engines. 2. Describing your page when someone adds it to their Favorites or Bookmarks. 3. Provides the main hyperlink text that links to your site. For these reasons, make sure that your title tag is descriptive, unique, clear, concise and contains keywords that people use when they are searching for your site. Do not use "Home Page". This is neither descriptive nor unique. Also, use different titles for different pages. This will allow your results to be unique in the results page if multiple pages from your site are displayed together.